emotions

The Morality of Loving Your Body

Loving yourself as you are may sound like just a cliché, but it is worth putting more thought into it than just using it as a simple caption for social…

The Employment of Emotion in Advertising

“People don’t buy for logical reasons. They buy for emotional reasons.” This quote from Zig Ziglar, an iconic salesman and motivational speaker, provides an example of one of the most…