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Top 14 Innovations Of 2015

Every CEO, entrepreneur, product designer and marketing executive wants to know what’s next when it comes to innovation. However, innovation is more than just trends. Innovation is a new idea,…

Technology and Advertising: Hand in Hand

Today, people are no longer spending much time watching television, they are no longer listening to radio, and they are no longer surfing the web only from their PC at…

Startups in Egypt made by Youth

Egyptian people aren't strangers to innovation, they have a long and rich history on this matter, and of course 21st century and all the trends aren't strange to their inventiveness.…

Start-ups’ Golden Rule: Go Mass Market First

Much has changed since the late 1990s: companies have stopped targeting –exclusively- high-income consumers and have decided to take a path less travelled namely middle-income consumers.

The Best Way to Succeed is to Follow the Dream

Rapping has been associated with so many things such as poverty, illiteracy ..etc. However, it has been always a mean of expressing feelings and letting go of sorrows. These days, rapping…