Guide to marketing online tools

Simply Measured 

Simply Measured helps marketers get social media data and create beautiful, custom reports in Excel. This tool takes a different approach to the analytics — rather than a rigid dashboard, it empowers non-technical marketers and PR professionals to become data rock-stars. 

HubSpot

HubSpot is the world’s leading inbound marketing and sales platform with 15,000 customers in more than 90 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. 

Raven Tools

Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns. Its collaborative, multi-user features and fast, professional reports make it the software choice of thousands of online marketers worldwide.

Content Marketing Institute 

Content Marketing Institute works to educate and advise enterprise marketers on the art and practice of content marketing. CMI does this through events such as Content Marketing World, its magazine Chief Content Officer, industry research, and advisory services for some of the best-known brands in the world.

Aweber

AWeber helps entrepreneurs, businesses, and nonprofits increase sales and profits through its suite of web-based email marketing software.

Optimizely 

Optimizely is the leading optimization platform that makes A/B and multivariate testing incredibly easy and powerful