Any woman that owns a smartphone and a big purse knows how maddingly insane can be checking your messages and emails every now and then.
This was the case of Christina Mercando who used to work for the eBay product department. She thought how much easier it would if a part of her outfit could notify her if she needs to look for that phone. Just like men feel the buzzing of their phones from their pockets.
And then she thought of an idea – Ringly, a wearable fashion technology in the form of finger jewelry, that also buzzes and lights up when you get a phone call or text or even when someone likes your Instagram.
Mercando raised about $1 million from First Round Capital, Andreessen Horowitz and PCH for her fledgling company last August.
The battery of the ring can last about 2-3 day and comes with an app that supports both iOS and Android. The design of the first batch of rings is by Annie Harlingen and they came in just four different stones in sizes 6, 7 and 8.